You may be in the business of selling houses, but people live beyond the four walls. Share stories of the local area, recommend days out, activities, restaurants and everything else in between. People are buying more than just a set of bricks, they are buying a lifestyle.

Let the house become a home. Photography and virtual tours are the first introductions most buyers have to a house. The best virtual tours encapsulate the character of the house, making sure even the first viewing feels like a return to home.

Your aim is to be the first port of call for anyone listing a home. Establish yourself as the ‘expert in the field’ and become a specialist in property marketing with quality content, and quality video tours. Sellers shouldn’t need to think about going anywhere else!